Research & Design Services

From research study, design thinking to complete design solutions
Research
Research

We conduct research studies in design, sector, community, ethnography, socio- cultural practices and ideas support the overall approach of project. It sets the creative parameters for project outcome.
We conduct research that can be secondary, primary research, on-field, video, audio based and stakeholder led research studies.
Our research is more strategic in approach as we strongly advocate solution/ outcome based research that can be executed. With our experience in “impact centric design” has led us to our research outcomes more problem-solving in nature, lateral thinking and collaborative in recommendations that considers the larger ecosystem of stakeholders. Some of our large scale research projects can be viewed here.

Design
Design

Offering a cross-disciplinary approach to design, from strategy to execution across medium/ format.

Strategy
Strategy

Project research, positioning and strategy for brand, design and marketing. The target audience and all stakeholders are considered.

Branding
Branding

It includes from organization to project branding, identity/logo, templates, design language

Brand standardization
Brand standardization

The brand standardization of an organization/ initiative helps establish the guidelines for design, communication and marketing for future usage.

Communication
Communication

Key communication material from print, digital to film, videos need to be created to establish the communication with its target audience and create a seamless “brand story” across medium. We cover end to end communication collaterals such as publication book, brochures, info graphics and film/ video covered in our design services. Brand strategy and communication needs to be aligned and “consistent” in its approach to make a strong impact on the target audience.

Design thinking & Strategy
Design thinking & Strategy

We explore various design thinking tools as per project scope to understand the challenges, context and stakeholders. We also conduct workshops, design training programs that can help organisations to adopt design thinking tools more effectively. Our design walks are one of the “innovative” approach to lateral thinking and re-imagination of impact sector.
Our design strategy is inclusive and implemented in all our design led projects across themes, project and sectors.

Visual Communication
Visual Communication

Visual communication includes all digital and print medium communication collateral, formats from reports, publication design to website, ecommerce, mobile application, UI/ UX design, digital installation. We cover all communication mediums which are cross-disciplinary led design, and align with the organizational/ project goals. We also consider our target audience for communication of such material and possible outcomes of our solutions.

Film/ Video
Film/ Video

Our film partner manages all film/ video portfolio in animation, instructional videos, organization/ project films and creative videos with us to align or overall brand and design approach. Our films have a documentary approach, engaging storytelling and well executed films that are of global standards in outreach and communication. We have a strategic approach to film and videos to optimize the production to create not just films but also a range of video content which can be marketed across channels.

Product / Craft
Product / Craft

Design categories include from textiles, product, industrial design to products across sectors such as home furnishing, apparel, lifestyle, furniture, devices. We have a strong and extensive experience in the craft sector across product categories. We have additionally conducted craft focused workshops and training in various capacities. Our craft design approach is market driven as we have experience in the commercial sector, retail markets and understand global trends, domestic market.

Sustainability Design
Sustainability Design

With climate change and ecological degradation, sustainability as a solution and lifestyle will be the future. The commercial and social sector, both need to urgently consider a more sustainability driven design of solutions and ideas. Our team has the expertise to look at sustainability driven design, designing for sustainability which covers the strategy, design and execution of its solution. Sustainable design cuts across sectors, can be service or product focused, it can be specific solution or a system design.

Why Design and its Impact?